QSR reports Burger King is launching its most recent addition, The Whiplash Burger, just in time to coincide with the release of Iron Man 2 due in theaters May 7th. Available for a limited time, The Whiplash is named after the films “villain”. Featuring the flame broiled whopper sandwich, with melted pepper jack cheese, crispy red peppers topped off with spicy mayonnaise. “ Sounds intense enough to liven up your taste buds!”

…“BKC is proud to have been a part of the theatrical debut of ‘Iron Man,’ and we are thrilled to continue our support with ‘Iron Man 2,’” Mike Kappitt, chief marketing officer, North America, Burger King Corp., said in a news release. “We’ve invested more than ever before in our promotional elements so our guests can expect a new cutting-edge, Stark Industry-inspired promotional line-up featuring fan favorites like our collectible toys that are bigger and better, as well as some exciting new elements aimed at satisfying the hungriest of adult heroes.”

In addition there are Bk kids meals to coincide with exclusive “Iron Man 2″ merchandise for boys and girls. For additional information, visit BK’s website and perhaps sign your child/children up for ClubBK where kids can see the merchandise available with the purchase of a kids meal. Now that’s what “have it your way” means!